Does this sound familiar?
Where do you see your business in 5 years?
Will you be working for yourself or someone else? Is your design process built on trends and "what's in right now"? How will that sustain you - now, in 5 years, what about in 10 years?
Designers - I see you out there. You’re in a crowded marketplace, with lots of talent, trying to do killer work that to attract new clients and create work that will set you apart. The only way to rise above this ever-growing sea of competition is to add more meaning to your process. Meaning and thought can't be copied and only add to the value of your work. When your design is built upon a strategic story aimed directly at customers, your entire process becomes stronger. Your clients trust you, rely on your opinion, and want your expertise.
You get more referrals, you control the outcome of your work, you become known for your unique design style, and you make more money. Sounds pretty perfect, right? Despite what it might look like online (ahem - Instagram), not everyone knows (a.) what brand strategy REALLY is and (b) how to actually implement it in their own design business. Sure, everyone can call themselves a strategist but if you aren't doing the work you're just another designer. And there are lots of those out there.
I have reworked, launched, and concepted brands for over 100 clients who have spanned industries, expertise and personality types (that’s over 20 clients a year!). Saying those numbers makes me a little uncomfortable since it’s not my style to toot my own horn, but I am proud of the breadth of work that has been created with and for my clients.
What brings me here to write this course? I’ve looked to these last five years of studio experience (and my 10 years of brand agency work).
I know a lot of people are doing courses at the moment and I totally get it. If you do decide to join us, this investment into your business and your brainpower will change the way you design for your clients, present your work, and lead your business.
Beyond design, beyond the beauty of the work, I want pass along my methods to help you deepen your design process.
I want your design business to thrive and your work to be meaningful to you AND your client. This course will give you the successful tools I use to streamline my process and craft a brand story that makes my clients happy and coming back for more.
I absolutely loved this course! Pure GOLD for upleveling your brand strategy skills and design business. I have admired Ann's work for years, in particular how unique yet gorgeous her client's branding always is. This course takes you through her exact method for crafting unique, high quality branding, and breaks it down into simple, easy to follow steps, along with providing other ways you can up level your business, including attracting the right clients! If you are a designer, no matter what level or stage you are at, you will not regret taking this course!
Fantastic course! With lessons that are delivered in small, informative doses, including lots of Ann’s valuable insights and downloadable resources, this course is exactly what I’ve been needing to help me take my work to the next level. If you’ve ever struggled with bringing meaning and depth to the brands you create, then this is the course for you. You won’t be disappointed!