My post title was going to be Moody Monday, but here it is Tuesday. So I’m going to call it Tone Tuesday. I know, not as much of ring to it, but I am a sucker for some alliteration. I’m a little all over the place at the moment and am having a hard time focusing on an introspective post, so I thought I would share some works in progress instead. A little behind the scenes, so to speak. This month has been one full of project wrap ups and kick offs. The most hectic (and my most favorite) kind of month. I thought you all might want to check out two very differernt mood boards for two upcoming clothing line projects. Part of my branding process involves creating a very specific look and feel for my clients. I try to get super focused on a style aesthetic and hone in on a direction. Clients also really love getting an outside perspective on their vision for the next phase of their business.

Inspiration for a new line of products for both motherhood and baby:

from left to right: 1 / 2 / 3 / 4 / 5 / 6 / 7 / 8 / 9 / 10  /11 / 12 / 13 / 14 / 15 / 16 / 17

 

And an energetic look and feel for an athletic wear client:

from left to right: 1 / 2 / 3  /4 / 5  / 6 / 7  /8 / 9 / 10 / 11 / 12 / 13 / 14 / 15 / 16 / 17

 

I can’t wait to share these finished projects over the next couple of weeks. I’ve been blessed with some awesome projects recently and am looking forward to showing them off. Until then, have a great week!